Programmatic

Pitchblack hires Social Media Partner

Hannah Boric has been appointed as Social Media Partner by Pitchblack Partners.

Boric joins from Darkhorse, where she spent three years as a Senior Social Media Manager across Heineken, Jockey, DHL, Moet Hennessy and Naveya & Sloane.

Boric says: “I’m beyond excited to be joining the Pitchblack team, I’ve long admired their work and the fact they’re prepared to push the boundaries. They have an enviable client list, and I’m looking forward to getting stuck in. 

“To be based in a 130-year-old pub is a bonus.”

Pitchblack Principal Partner, Jono Key says: “The PB style of work has always been designed to garner a real world or digital reaction, and in 2020 we had two of YouTube’s most popular ads of the year (Big King #2, Air New Zealand Christmas #3). 

“We’ve recently been appointed by Brown Foreman to launch Part Time Rangers into the Australian market and being social media led, someone of Hannah’s calibre joining the team as a partner is perfect timing.”

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