Programmatic

Why IP Addresses Aren’t Going Away Any Time Soon (Yes, You Heard Me)

“On TV & Video” is a column exploring opportunities and challenges in advanced TV and video.  Today’s column is by Andre Swanston, SVP, media and entertainment vertical, TransUnion.  Over the past few years, amid the reeling following cookie deprecation announcements from Apple and Google, I’ve heard industry pundits sound the alarm over the viability ofContinue reading »

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