Programmatic

Nerf Introduces Murph, the Brand’s First Mascot

Since debuting in 1969, Nerf has never had a mascot. That tradition ends now. Today, the toy brand unveiled Murph, an anthropomorphic character made entirely out of Nerf darts. “We wanted to introduce a mascot that represents this ageless, unbridled fun that lives in all of us and creates a physical embodiment of that feeling…
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