Dating app Hinge has found plenty of creative ways to kill off its furry mascot in its "Designed to Be...
Mascot
College football bowl games are steeped in history and tradition, a staple of the sporting calendar for more than a...
To teach people about its beverages, winemaker Chronic Cellars worked with design firm Rock Paper Reality on an augmented reality...
They've been called "gerbils with birth defects," "Mr. Potato Rats," "hell lemurs" and "the weirdest corporate mascot of all time."...
Vehicle maintenance brand Feu Vert has turned its faithful brand mascot Ramses into an action hero--or at least that's the...
Not so fun fact: The three top mascots in the NBA--Rocky the Mountain Lion, Harry the Hawk and Benny the...
A company's heritage is often a reliable incubator for its mascots. When Borden sought to convince consumers that pasteurized milk...
This week's edition of Marketing Morsels is stuffed with delightful samplings from British Airways, Volkswagen, Quorn and many more. Enjoy...
There's a ginormous creature, covered head-to-toe in produce and foliage, lumbering around the neighborhood mall accosting random shoppers with questions...
How do you go from being the supporting act to the star of the show? That's one marketing challenge of...