Programmatic

British Broadcaster Sky’s Influencer Lead Joins Dentsu UK’s Gleam Futures

British broadcaster Sky’s group director of influencers Melanie Kentish is to join Dentsu UK’s talent management and influencer marketing practice Gleam Futures, which connects some of the nation’s best known social media personalities with advertisers. Kentish will become the managing partner for the business, tasked with shaping the future of talent management and influencer marketing…
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