Programmatic

Climate Publisher The Cool Down Eyes Commerce Over Ads and Subscriptions

Climate publisher called The Cool Down, launched in July by cofounder of Bleacher Report, Dave Finocchio, reached more than 1 million monthly readers in its third month of operation, according to the company, an audience the publisher intends to grow and monetize primarily through commerce. The nine-person startup, which raised $ 5.7 million in seed funding,…
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