Programmatic

DraftKings Bets Big on Kevin Hart and Free Wagers in Latest Super Bowl Spot

When DraftKings ran its first Super Bowl ads in 2021, roughly a dozen states allowed sports betting and only eight permitted online wagering. Its luck has changed somewhat since. That year, DraftKings largely promoted its daily fantasy sports game and a $ 55 million in-game prediction competition with two 15-second Super Bowl ads. Last year, it…
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