Programmatic

LinkedIn Introduces Generative AI-Powered Tool for B2B Marketers

Among its early benefits, generative AI has proven to save time in the campaign creation process and speed up ad optimization for marketers. This utilization comes to LinkedIn–which was acquired by Microsoft for $ 26.2 billion in 2016–with its latest AI offering to marketers: Accelerate. In a bid to assist B2B marketers in achieving more precise…
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