Programmatic

Pepsi Cherry Picks Millennials to ‘Get Wild’ for New Campaign 

Flag football and lullabies may never be the same thanks to Pepsi. After a busy 2023 leaning into nostalgia for its 125th birthday, Pepsi is off to a fresh start in 2024 with the launch of a new campaign for its Wild Cherry flavored colas that it hopes will hit the sweet spot with millennials…
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