Programmatic

Alphabet Grows Search and YouTube Revenue by Double Digits Amid Increased Competition

Despite the threat posed to Google’s search dominance by new generative AI competitors, revenue from the channel soared in the first quarter of 2024. Google brought in more than $ 46 billion in search revenue, a 14% year-over-year increase and the most the company’s search revenue has grown in two years. Google once again branded itself…
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