Programmatic

What to Know About Hallmark’s New Streaming Service

Hallmark is trying to give viewers Christmas in July with a new streaming service. What’s happening: Today, at the Television Critics Association Summer Press Tour, Hallmark announced it’s launching Hallmark+, a new streaming service that integrates ad-free viewing with exclusive retail and product benefits, according to the company. Hallmark+ will consist of a transformation for…
Adweek Feed