Programmatic

Dotdash Meredith’s Digital Ad Revenue Grows 12%, Powered by Cookieless Ads

The digital media firm Dotdash Meredith, an IAC company, notched its second consecutive quarter of double-digit advertising growth Tuesday, largely due to the continued performance of its cookieless targeting tool called D/Cipher. The media company, which houses a portfolio of titles including People, Serious Eats and Southern Living, saw a 12% increase in year-over-year digital…
Adweek Feed