Programmatic

‘We are still winning’: Publicis ups guidance thanks to major media account gains

Publicis is increasing its guidance again for 2024, despite uncertainties around the economy, high inflation and the upcoming U.S. presidential election. The holding company now expects 5.5% growth this year. It had forecast 4% to 5% growth at the top of the year, and predicted a 5% increase in July. “There is a lack of…
Adweek Feed