AUCKLAND, Today: Gabrielle McKenzie has transformed MYOB’s marketing to make financial tools simpler for small businesses. Stefanie DiGianvincenzo has pushed creative boundaries to drive growth at major Australian brands.
McKenzie said, “There’s so much incredible work happening in-house that often goes under the radar, so I can’t wait to see what these talented, creative teams have come up with. We’ve seen a marked rise in great talent joining in-house businesses, and with it, fresh new perspectives. I have no doubt this year’s entries will be outstanding.”
DiGianvincenzo added, “It’s great to see a spotlight being shone on the work created by in-house teams. I have seen plenty of world-leading work throughout my career and I can hand on heart say, in-house work is some of the best.
“There’s so much incredible work happening in-house that often goes under the radar, so I can’t wait to see what these talented, creative teams have come up with.” – Gabrielle McKenzie
“Innovative, creative and always with the business objectives in mind. I look forward to judging to see what other in-house teams are creating.”
Chris Maxwell, IHAC Executive Chair, said the awards’ role, “In-house teams are doing amazing work, and it’s always enlightening to see how creative and innovative they can be.”
Nick Thomas, a partner at -lution and sponsor of the Innovation Award, comment, “We’re proud to support the IHAC Awards and help keep them free for all in-house agencies to enter. We wish all the entrants the best of luck.”
Entries from Australia and New Zealand are welcome, expanding this year’s competition.
More info here: ihac.com.au
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