The Out of Home Media Association Aotearoa is pleased to welcome MAD Media and Broadsign to its growing network of industry leaders.
This addition further strengthens the collective expertise and innovation within Aotearoa’s out of home (OOH) sector.
MAD Media joins as a Display member, while Broadsign becomes an Affiliate member, reflecting their commitment to enhancing the Out of Home industry in New Zealand.
Collaborative nature
Jacques Shoeman, MAD Media, expressed his enthusiasm about the company’s decision to join OOHMAA.
“MAD Media is thrilled to announce our membership with the Out of Home Media Association Aotearoa (OOHMAA). This exciting step underscores our dedication to advancing our capabilities, staying ahead of industry trends, and delivering exceptional value to our clients,” says Shoeman.
Ben Allman, Regional VP, Sales at Broadsign, echoed this sentiment, highlighting the collaborative nature of the out of home industry in New Zealand.
“The level of collaboration and collegiality across Aotearoa’s Out of Home sector is unlike anywhere else in the world. While Broadsign has been a part of the local industry for some time now, joining OOHMAA felt like an important step for us to make in order to better support the industry and play a more active role in advocating for the Out of Home medium. We look forward to working closely with OOHMAA and its members in ensuring that Aotearoa’s Out of Home’s industry continues to grow and thrive.”
Representation and advocacy
OOHMAA CEO Natasha O’Connor welcomed both companies, acknowledging the importance of inclusivity and collaboration in the industry.
“OOHMAA continues to grow as the industry body representing and advocating for the out of home sector in Aotearoa. Having both MAD Media and Broadsign join us is a testament to the strength and momentum of our industry. We are excited to work together to drive innovation and support the continued growth of out of home in Aotearoa.”
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