A weekly comic strip from AdExchanger that highlights the digital advertising ecosystem... AdExchanger: OriginsAdExchanger: Crisis In Ad City (Part I)AdExchanger:...
Month: December 2016
Here's today's AdExchanger.com news round-up... Want it by email? Sign-up here. Target’s Targeted Supply Target is putting together programmatic campaigns for brands...
The Federal Trade Commission is watching smart TVs. An FTC workshop on Wednesday in Washington, DC, laid out consumer privacy...
“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media.Today’s...
Facebook’s app-install ads got a little face-lift Thursday with the launch of dynamic ads for mobile app installs. The ads,...
Not all network agencies are beholden to their holding company trading desks. Dentsu-owned 360i, for one, “has never spent a...
Independent media and entertainment agency Media Storm is deepening its client workbench. Media Storm specializes in helping network, cable and...
Here's today's AdExchanger.com news round-up... Want it by email? Sign-up here. It’s About Trust Facebook’s measurement errors caused little direct damage, but...
A year ago Pinterest was in the process of winding down its sales and marketing services for all but two...
Pandora will launch in-stream programmatic audio ads later next year, although no timeline has been specified. “We’re really excited about...