Rik van der Kooi, corporate VP of Microsoft advertising sales and marketing, will take the stage Jan. 19 to share...
Month: January 2017
Zeotap is banking on 2017 being the year that telcos make their impact on the advertising world.The mobile data platform...
“Data-Driven Thinking" is written by members of the media community and contains fresh ideas on the digital revolution in media....
Here's today's AdExchanger.com news round-up... Want it by email? Sign-up here. Dynamic Commerce Salesforce has integrated its Commerce Cloud with Facebook Dynamic...
It’s high time programmatic became available to the budding cannabis industry, which is projected to hit $8 billion by 2020,...
Brad Smallwood, VP of marketing science at Facebook, will take the stage Jan. 19 to talk all things measurement at...
“Managing the Data" is a new column about customer and audience data strategy written by longtime AdExchanger contributor Chris O'Hara. In...
"On TV And Video" is a column exploring opportunities and challenges in programmatic TV and video. Today’s column is written...
Here's today's AdExchanger.com news round-up... Want it by email? Sign-up here. Different Direction Procter & Gamble’s preferred demand-side platform AudienceScience is laying...
Walled gardens are cropping up across the digital ecosystem. “It’s just the way the world is going to be for...