"On TV And Video" is a column exploring opportunities and challenges in advanced TV and video. Today's column is written...
Year: 2017
Brands often have a long list of people they don’t want to show ads to: customers who just bought a...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Head In The Clouds Of all the big marketing...
"Data-Driven Thinking" is written by members of the media community and contains fresh ideas on the digital revolution in media....
Condé Nast’s Evan Adlman will speak at AdExchanger's upcoming PROGRAMMATIC I/O New York conference on October 25-26 on a panel titled "Data Accuracy And...
Jebbit has a fresh approach to data collection: Ask the consumer to participate.The Boston-based startup, which announced a $6.8 million...
When La-Z-Boy decided to use Oracle’s data management platform, it didn’t want the technology to sit around.Instead, it came up...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Close To Home Facebook launched an ad product for...
Every year, 75 million passengers travel through Heathrow Airport, shopping, eating and engaging with services as they wait to board...
As its sell-side business takes off due to the success of its Prebid open source wrapper, AppNexus' buy-side operation is...