Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Oh No TT Oath, the combined AOL-Yahoo entity under...
Year: 2017
Facebook is on a slow and steady quest to make Messenger as sticky as possible on the road to achieving...
Fox Television Stations, a network broadcast group which owns 28 local TV stations in 17 markets, revealed Wednesday it’s adding...
Twitter’s revenue and user growth story – especially US user growth – is grounded in a harsh reality.Overall revenue for...
Welcome to AdExchanger Talks, a podcast focused on data-driven marketing. Subscribe here.The emergence of header bidding three years ago came close on...
The New York Post has a love-hate relationship with pre-roll.While pre-roll typically commands high CPMs when sold directly, too often...
"On TV And Video" is a column exploring opportunities and challenges in advanced TV and video. Today’s column is written...
“Data-Driven Thinking" is written by members of the media community and contains fresh ideas on the digital revolution in media....
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Battle Of The Broadcasters Viacom and Discovery are bidding...
Facebook is pretty much minting money at this point.Despite concerns over ad load maxing out in the news feed, Facebook...