“The Sell Sider” is a column written for the sell side of the digital media community. Today's column is written...
Month: March 2018
A weekly comic strip from AdExchanger that highlights the digital advertising ecosystem... AdExchanger: OriginsAdExchanger: Crisis In Ad City (Part I)AdExchanger: Crisis In...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. “Less Doing More” In a speech at the ANA...
Despite a slight uptick in CPG volumes in Q4 2017, WPP CEO Martin Sorrell still predicts cyclical budget cutting from...
Welcome to AdExchanger Talks, a podcast focused on data-driven marketing. Subscribe here.Our guest this week is Kerry Bianchi, president and CEO of...
Placed, the Snap-owned location data company, is giving away its analytics tool for free.Starting Thursday, brands and media planners can...
Although national broadcast networks have led the charge on audience data and automation – at least in the linear TV...
When Facebook, Twitter and Google executives were summoned late last year to testify before Congress on political interference and advertising...
"Data-Driven Thinking" is written by members of the media community and contains fresh ideas on the digital revolution in media....
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Pod People NBCUniversal is cutting its TV ad load,...