“Data-Driven Thinking" is written by members of the media community and contains fresh ideas on the digital revolution in media....
Month: July 2018
A weekly comic strip from AdExchanger that highlights the digital advertising ecosystem... AdExchanger: OriginsAdExchanger: Crisis In Ad City (Part I)AdExchanger: Crisis In...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here.The Transformation Diet MDC Partners has cut five employees from...
Amazon’s ad business continued to throttle up in the second quarter. The ecommerce giant’s “other” revenue category, where it houses...
Comcast’s strategy has long been to invest in every area where customers get their entertainment or information, so that even...
Even Facebook isn’t impervious to the downstream effects of repeated scandals, macro privacy trends and the law of large numbers.With...
This is a new podcast from AdExchanger. It will be available wherever you subscribe to podcasts. In the wake of Facebook’s...
From AT&T buying Time Warner to Disney’s purchase of 21st Century Fox, there’s been no shortage of media mega-mergers in...
While most of Spotify’s ad-supported revenue comes from direct-sold inventory, its programmatic self-serve platform is growing fast – and now...
Google will make Ads.txt-authorized-only buying the default setting for its Display & Video 360 (formerly DoubleClick Bid Manager) platform by...