While Google said in May 2017 it was using purchase data from unnamed payment processors to link online ads to...
Month: August 2018
WPP is set to knight its new CEO.Multiple publications Tuesday reported that as early as next week, the holding company...
When DoorDash partnered with The Cheesecake Factory in December to give away 10,000 free slices of cheesecake, the food delivery...
"Data-Driven Thinking" is written by members of the media community and contains fresh ideas on the digital revolution in media....
A weekly comic strip from AdExchanger that highlights the digital advertising ecosystem... AdExchanger: OriginsAdExchanger: Crisis In Ad City (Part I)AdExchanger: Crisis In...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here.David And Google-iath US Sen. Orrin Hatch (R-Utah) sent a...
The Big Story is a breezy new podcast featuring a roundtable of AdExchanger editors talking about the biggest stories from...
App demo and analytics platform AppOnboard is angling to help users avoid downloader’s remorse.On Thursday, the company released a product...
TV and video planning and measurement is a fragmented mess. Buying and selling video inventory across platforms can create a...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here.Of MuleSoft And Metallica “Nearly universal euphoria.” Those are the...