Television advertising is turning gray, but TV data is here to brush in the color. At least that’s the take...
Month: August 2018
"On TV And Video" is a column exploring opportunities and challenges in advanced TV and video.Today’s column is written by...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here.The Hand That Fees Google’s Play store and Apple’s App...
Google AMP was supposed to help publishers deal with slow-loading mobile web pages and boost consumption of articles on phones...
“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media....
AdExchanger Talks is a podcast focused on data-driven marketing. Subscribe here. This episode of AdExchanger Talks is supported by Tealium.Ramsey McGrory’s career tracks...
Some apps don’t seem to be taking GDPR seriously – or maybe just don’t realize how much they’re leaving themselves exposed.Although...
Some digital media startups aspire to reach every millennial with their content. VinePair just wants to reach the millennials who...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here.The Twitch Switch Twitch Prime, a subscription tier for power...
Advertisers that want to exclude people interested in “Passover,” “Native American culture” or “evangelism” from seeing a campaign on Facebook...