Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here.Up The Amazon Marketers are projected to spend $4.6 billion...
Year: 2018
AdExchanger Talks is a podcast focused on data-driven marketing. Subscribe here. This episode of AdExchanger Talks is supported by Tealium.As...
Consumers’ mistrust of data-driven advertising has reached a crisis point, and they must be reminded of the value they’re getting...
For the last year, the founders of Tapfwd have been pivoting their business from a mobile data marketplace to a...
When the General Data Protection Regulation (GDPR) took effect in May, Nestlé Germany was ready.Germany’s data collection laws have been...
“The Sell Sider” is a column written for the sell side of the digital media community.Today’s column is written by...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here.When Google Coughs Google AdX’s publisher reporting has been having...
"Data-Driven Thinking" is written by members of the media community and contains fresh ideas on the digital revolution in media.Today’s...
Ecommerce startup Material sells kitchen tools – including a chef’s knife, a wood spoon and one-handed kitchen tongs – meant...
Loyalty has never been a problem for Harry & David, an 84-year-old company that sells and delivers premium foods and...