Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Gray Lady Rising While digital media suffers a blood...
Month: February 2019
Brian Wieser is heading back to the agency world, joining WPP’s media buying unit GroupM as global president of business...
The battle between buying audiences and buying context is over. Glossy, splashy magazine brands know they’ve lost the cheap CPM...
Spotify said Wednesday in a blog post it would acquire podcast production network Gimlet Media and podcast creation, distribution and...
While Facebook’s earnings last Tuesday prove that marketers still spend, some wonder if consumer backlash against the platform could one...
“Data-Driven Thinking" is written by members of the media community and contains fresh ideas on the digital revolution in media....
Blavity CEO Morgan DeBaun saw a gap in the media market: a lack of content for black millennials like herself....
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. The Price Of Music Vivendi is in talks to...
Snap is no longer losing users. For the third consecutive quarter, Snap managed to stave user decline. Its Q4 daily...
Carving out a spot in the ever-crowded direct-to-consumer streaming market is an expensive proposition – and Disney is ready to spend....