The California Consumer Privacy Act is regulation in flux.A flurry of amendments to the law are now wending their way...
Month: May 2019
"Data-Driven Thinking" is written by members of the media community and contains fresh ideas on the digital revolution in media.Today’s...
It’s been almost a year since Vista Equity Partners acquired a majority stake in ad verification company Integral Ad Science....
“The Sell Sider” is a column written for the sell side of the digital media community.Today’s column is written Dan...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Affiliate With Me Amazon is in talks with major...
Digital ads in the United States accounted for more than $107 billion last year, the first year digital advertising eclipsed...
Google surprised investors on its quarterly earnings last week when it reported roughly $1 billion less revenue than expected and...
Google Chrome is increasing its privacy controls for users and will scramble efforts by third parties to identify users via...
Stop me if you’ve heard this one: A man walks into a bar after seeing a TV ad … but...
Shopify powers digital marketing for many of the savviest direct-to-consumer (DTC) brands.In addition to its foundational ecommerce services, Shopify provides...