While good-acting companies knock themselves out trying to comply with data protection and privacy laws, and regulators debate the minutiae...
Year: 2019
Facebook is bringing playable ads, an interactive format that lets users demo a mini version of an app before downloading...
The New York Post promoted Sean Giancola to publisher and CEO in January after Jesse Angelo left the company.Giancola, who...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here.Disengaged Facebook and Snapchat are slowly but surely losing engagement...
LiveRamp earned $78.3 million in the second quarter, a 30% increase from $60.2 million in the same period last year,...
LinkedIn is buying Drawbridge.The acquisition was announced quietly on Tuesday via a mere mention buried in a blog post, and...
By the 2028 Summer Olympics in Los Angeles, NBCUniversal believes it’s “within reason” that all TV will be delivered through...
"Brand Aware” explores the data-driven digital ad ecosystem from the marketer's point of view.Today's column is written by Sachin Puri,...
“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media.Today’s...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here.Target Shopping List Target is considering a deal for Triad...