Oops emails, TBD subject lines, sending messages to the wrong segment, sending notifications at the wrong time – even the most...
Year: 2019
For YouTube, it’s all about the big TV screen. At least, that was the messaging the Google-owned video platform pushed...
"Data-Driven Thinking" is written by members of the media community and contains fresh ideas on the digital revolution in media.Today’s...
OpenX is testing a platform called OpenAudience that lets advertisers buy using its identity graph, which includes access to unique...
“The Sell Sider” is a column written by the sell side of the digital media community.Today’s column is written by...
A weekly comic strip from AdExchanger that highlights the digital advertising ecosystem... This post was syndicated from Ad Exchanger.
Regulation NationThe Federal Trade Commission is in negotiations on a settlement deal with Facebook that would install a federally-approved privacy...
Call it the circle of life, or the post-boom days of online advertising or just the end of the ad...
"Data-Driven Thinking" is written by members of the media community and contains fresh ideas on the digital revolution in media.Today’s...
We take Google’s unstoppable growth for granted. And yet, on Monday, it might not have stopped, but it certainly slowed...