Apple didn’t kill its ad ID this week, which some see as a cause for cautious optimism. But others view...
Month: June 2020
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Ahead Of The Game Facebook was the designated beneficiary...
Did Apple deal a death blow to the IDFA, the identifier used by the mobile ecosystem to understand app audiences?...
AdExchanger Research: The Pandemic Has Changed How Advertisers Think About Data And Tech Investments
AdExchanger’s newest research report, 2020 Industry Outlook: How COVID-19 Reset Digital Marketing, details how exactly the pandemic has impacted technology...
"On TV And Video" is a column exploring opportunities and challenges in advanced TV and video. Today’s column is written by Jane...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. The Check Is In The Email Online events are...
Google bolstered its deep linking offering on Wednesday by enabling from YouTube ads, Hotel ads, Gmail ads and ads in...
The ad market will pay for the United States government’s late lockdown in response to the coronavirus pandemic, according...
“The Sell Sider” is a column written for the sell side of the digital media community. Today’s column is written...
You are reading AdExchanger Politics, our news roundup in which senior editor James Hercher tracks the latest developments in political advertising,...