December 25, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Petco’s Director of Marketing on Keeping Up With Pandemic Adoptions

When the nation was forced into lockdown in March, the pet industry continued to serve its communities. As loneliness sparked new companionships and adoption rates rose, retailers like Petco were challenged to safely engage with new customers–both in-store and virtually. From the beginning of the pandemic to the dog days of summer, Petco has been…
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