Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Streaming Down The Rapids In the streaming wars, the mouse will be crowned king. EMarketer anticipates Disney Plus will grab 72.4 million users this year, a full 32.1% of OTT viewers in the United States. By contrast, “only” 18.8 million people have taken a bite of… Continue reading »
The post Disney Plus Will Be Top Dog By 2024; Kraft-Heinz To Make $ 2B In Cuts – But Not To Marketing appeared first on AdExchanger.
