November 2, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Remotely Produced Emmys Hit Another Record Ratings Low

Key Insight: Ratings for TV’s biggest award shows had been falling even prior to the pandemic. Sunday’s telecast of the 72nd Primetime Emmy Awards, the first to be produced remotely due to Covid-19, went remarkably smoothly, even though the show’s producers had been bracing for the worst. The ABC ceremony’s ratings, however, were another story:…
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