“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Bryan Wiener, CEO at Profitero. Hardly a material line item a year ago, retail media is the new black – capturing the attention of brand marketers, and getting them to open… Continue reading »
The post Shopping For Retail Media? Browse The Lessons Learned From Search Marketing First appeared first on AdExchanger.
