November 24, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

When Sedona Prince Called Out the NCAA for Unequal Facilities, Orangetheory Stepped Up

A college athlete’s call for the NCAA to offer more equitable training facilities for women was heard by millions in social media–including a brand willing to step in and help fill the gap. Workout studio chain Orangetheory Fitness noticed a video from Sedona Prince, who plays for the Oregon Ducks women’s basketball team. In the…
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