A college athlete’s call for the NCAA to offer more equitable training facilities for women was heard by millions in social media–including a brand willing to step in and help fill the gap. Workout studio chain Orangetheory Fitness noticed a video from Sedona Prince, who plays for the Oregon Ducks women’s basketball team. In the…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
The Year in Ratings: How the Major News Outlets Performed in 2024
Hidden Gems: The 13 Best Ads of 2024 That You Haven’t Seen
Amazon, Boobs, and Gen AI: The 10 ADWEEK Stories Readers Loved Most