Last December, AT&T’s associate vp for sponsorship and experiential marketing Shiz Shuzuki said, “I’m a firm believer that if you can see her, you can be her.” Shuzuki’s sentiment underscores “She’s Connected,” the telecom company’s collaborative initiative toward gender equality through intentional sponsorships and promotions. The effort now includes a docuseries-style campaign centering four trailblazing…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
5 Takeaways for the Last Weekend of Political Ads
Resume Rewind: How C2 Montréal CEO Anick Beaulieu Got Hooked on Global Commerce
Ecotricity and Colenso work towards a cleaner greener Aotearoa