Programmatic

The 3 Clean Room Principles That Every Marketer Must Know To Protect Their Data

“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media.  Today’s column is written by Steve Silvers, SVP product, GM customer experience, Neustar. Advertisers have spent years building marketing machines that rely on digital user data. Now they have to adapt to a new eraContinue reading »

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