December 25, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Fox Repeats TV Season Victory in 18-49 Demo; CBS Continues Total Viewers Win Streak

The 2020-21 TV season has ended, and the results look very similar to last year: Fox is once again the most-watched broadcast network among the adults 18-49 demographic most coveted by advertisers, while CBS was No. 1 in total viewers for the 13th consecutive season. Yet in truth, none of the broadcasters have much reason…
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