November 2, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Robot siblings find harmony in Škoda’s ad for new electric car

From the hero of 2008 Pixar classic WALL-E and beyond, cute robot characters have provided creative fuel for filmmakers and advertisers alike. ?koda, the Volkswagen-owned car brand, is the latest to imagine a charming world of artificial intelligence (AI) with its tale about two robot siblings who learn to overcome their differences. The campaign promotes…
Adweek Feed