November 2, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Peacock Gets an Olympic-Size Promotion a Year Later Than Expected

Olympic athletes aren’t the only ones who have been counting down the days until they finally get their moment in the spotlight after the pandemic postponement. NBCUniversal’s year-old streamer, Peacock, has also been eagerly awaiting the chance to make its own splashy debut at the Tokyo Games. The fledgling service had its national launch a…
Adweek Feed