In 2017, serial entrepreneur Madeline Fraser was engaged and in need of a wedding ring. But not just any piece of jewelry would do–she wanted something that reflected her personality. After shopping around, visiting all the usual suspects both online and off, Fraser said she was unsatisfied with what she found on offer. She even…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
5 Ways Brands Can Weather a Tariff Storm as Consumer Spending Shifts Toward Value
Creativity shines
Hilton Uses Social Listening to Showcase ‘Superior’ Stays