AUCKLAND, Today: The makers of local feature documentary Milked have this week unveiled billboards in Auckland and Wellington “commending” New Zealand dairy as a major polluter.
Featuring a trophy adorned with a poo emoji, the meme-style billboards are located in Cuba St (Wellington) and in Fanshawe St (Auckland). They will be on display during November to support the release of Milked which kicks off its NZ International Film Festival season on Sunday.
Milked presenter and co-producer Chris Huriwai said: “The billboards speak to the kaupapa of the film: waking New Zealanders up to the whitewash of the country’s multi-billion dollar dairy industry.
“Milked is an impactful global story told with a local eye.”
“Industrial dairying is Aotearoa’s biggest polluter, creating more greenhouse gases than our entire transport sector, and polluting our water and soil,” he says.
“With emission reductions top of the agenda at COP26, our film is a timely reminder that our nation’s biggest environmental offender continues to operate virtually unchecked.”
Director and co-producer Amy Taylor said: “We know farmers are doing their best, but industry leaders need to wake up to the truth and start making some big changes before it’s too late.”
“Milked is an impactful global story told with a local eye, and also points to what New Zealand and other countries can do to change their fate.”
CREDITS
Concept: Lauren Wickens-Smith
Creative Directors: Amy Taylor (Ahimsa Films), Chris Huriwai, Samah Seger
Designer: Tyler Downey
PR: Tamar Münch (The Public Good)
About Milked
Presented by Ahimsa Films, Milked is directed by Amy Taylor and produced by Amy Taylor & Chris Huriwai in conjunction with AUM Films. The film is executive produced by Keegan Kuhn (Cowspiracy, What The Health), Suzy Amis Cameron (The Game Changers) and Tanglewood Foundation’s Peter Eastwood (Diet Fiction, Takeout).
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