Zappos has sold clothing for years, but many consumers still view it as a shoe retailer. A new “Keep What You Love” spot from Saatchi & Saatchi and Golden LA aims to get the word out. “We’re really diving in and being more deliberate in investing in telling the story around clothing, especially in a…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
WBD Names Ryan Gould and Bobby Voltaggio as New Ad Sales Leaders
Foodstuffs Expo to showcase latest innovations in FMCG
The NFL Is Betting on Fashion Creators to Expand Beyond Sports