December 25, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

A Look Back at 2021’s Best Celebrity Partnership Meals

If you’re a fast-food brand, there is no end to how you can surprise and delight customers: entice restaurant patrons with toys and collectibles (but you’d better make them sustainable); introduce a new menu item (better make it plant-based); or appeal to consumers’ worship of celebrities. The first two options carry a great deal of…
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