December 26, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Check Out This Behind-The-Scenes Look at Scream…the Musical

Horror films have a proud and lengthy history of using real-life gimmicks to draw in viewers, from director William Castle having actors dressed up as “nurses standing by” in case someone died of fright during showings of Macabre (1958) to the “No Late Admissions” rule that Alfred Hitchcock embraced for Psycho (1960). In the age…
Adweek Feed