November 2, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

Men’s Health Brand Explores Sexy Code Among Couples in Cheeky Ad

Sometimes it all boils down to phrasing, and men’s health advertising has tussled with this issue in the past. For men’s wellness company Roman, a recent TV spot articulates healthy communication between loving partners as a critical step to working through erectile dysfunction, not just the meds themselves. “Code Names” presents couples going about their…
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