November 23, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

In Toyota’s Super Bowl Ad, Two Brothers’ Bond Leads to Gold

Toyota’s 60-second Super Bowl ad titled “Brothers” tells the story of Canada’s most-decorated Winter Paralympic athlete Brian McKeever and his brother, Robin McKeever. The ad airs tonight during NBC Olympics primetime coverage and will re-air on NBC during the Super Bowl. The McKeever brothers are both dedicated athletes. Robin McKeever competed in the 1998 Winter…
Adweek Feed