“The Sell Sider” is a column written by the sell side of the digital media community. Today’s column is written by Itai Cohen, who leads marketing and corporate strategy at Digital Turbine. Consolidation is a sign of health – a necessary part of a maturing industry’s life cycle. The mobile gaming and ad tech ecosystems, for… Continue reading »
The post In Gaming And Ad Tech, Not All Consolidation Is Created Equal appeared first on AdExchanger.