Programmatic

Can The TCF Be Saved? The Better Question Might Be: Should It Be Saved?

“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Allison Schiff, senior editor at AdExchanger. It’s part of a series of perspectives from AdExchanger’s editorial team. In early February, the other shoe dropped on the Transparency and Consent FrameworkContinue reading »

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