I couldn’t help but follow up on recent news, first reported by CNBC, about an Amazon ad platform boycott – compelling...
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WBD continues to review a new proposal from Paramount, though Netflix's deal is recommended for now. Adweek Feed
When The Trade Desk sneezes, ad tech catches a cold. That’s been the case since TTD reported its Q2 earnings...
Here’s the old news: Chrome cookies are (eventually) going away. Here’s the new news: Only some cookies are going away....
Joshua Lowcock will be speaking at AdExchanger’s Programmatic IO conference on May 21 in Las Vegas. Click here to register....
Political news publisher Splinter relaunched Tuesday morning, three months after it was acquired by Paste Magazine in a package deal,...
While most Privacy Sandbox solutions are designed to help the internet ecosystem still operate on Chrome once the Google browser...
Ad buyers are finding that large chunks of impressions spent on Google's artificial intelligence-fueled product, Performance Max (Pmax), are ending...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Pushing Forty TikTok is pushing hard for adoption...
Despite a more muted appearance at Cannes Lions this year, Twitter is still expected to make its presence felt. And...