Stuff executive team evolves for the future

In April, Ben Haywood will take up the position of Chief Product Officer at Stuff, with current product lead Fei Bian Goh moving into an Executive Strategic Advisor role to develop key strategic initiatives. 

“The Stuff executive is a talented group of leaders who have a real passion for our mission to help make Aotearoa a better place for everyone,” says Stuff Chief Executive Sinead Boucher.

“Ben is an exceptional product leader, who really supports that mission and who will play a critical role in delivering our strategic roadmap.”

Haywood is currently Director of Product at Nine in Sydney, where he has succeeded in delivering a world-class innovation and product suite over the past few years. Prior to his time at Nine, Ben worked for Fairfax on audience products, subscriptions, loyalty and retention.

“It is rare to find an organisation that’s as genuinely committed to being a positive force in the world as Stuff, so it is thrilling to have the opportunity to join such an inspiring team,” says Haywood.

“I’ve devoted my career to the future of quality, independent journalism because that’s the kind of journalism that makes life better. I can’t wait to continue that journey at Stuff.”

Goh has nearly a decade of experience at Stuff, and has played a crucial role in the success of stuff.co.nz.

“It’s a pleasure to pass on the product leadership baton to Ben, which will allow me to focus on a number of strategic initiatives to help Stuff achieve its business aspirations,” says Goh. 

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